1 00:00:00,005 --> 00:00:01,005 - [Instructor] One of the most important 2 00:00:01,005 --> 00:00:03,005 responsibilities of information security 3 00:00:03,005 --> 00:00:06,006 professionals is protecting the intellectual property 4 00:00:06,006 --> 00:00:08,008 belonging to their organizations from 5 00:00:08,008 --> 00:00:11,006 unauthorized use or disclosure. 6 00:00:11,006 --> 00:00:13,006 There are a series of legal mechanisms 7 00:00:13,006 --> 00:00:16,001 available to protect intellectual property. 8 00:00:16,001 --> 00:00:21,001 These include copyrights, trademarks, patents, 9 00:00:21,001 --> 00:00:22,007 and trade secrets. 10 00:00:22,007 --> 00:00:25,005 Each type of intellectual property protection covers 11 00:00:25,005 --> 00:00:29,001 different types of information in different ways. 12 00:00:29,001 --> 00:00:33,003 Copyrights protect creative works against theft. 13 00:00:33,003 --> 00:00:35,006 Information protected by copyright includes 14 00:00:35,006 --> 00:00:38,006 books, web content, magazines, 15 00:00:38,006 --> 00:00:41,009 and other written works as well as art, music, 16 00:00:41,009 --> 00:00:44,004 and even computer software. 17 00:00:44,004 --> 00:00:46,009 Copyright protection is automatically granted 18 00:00:46,009 --> 00:00:49,009 to the creator of a work upon creation. 19 00:00:49,009 --> 00:00:52,004 Although copyright owners may choose to register 20 00:00:52,004 --> 00:00:54,007 their copyright with government authorities, 21 00:00:54,007 --> 00:00:57,002 this is not a legal requirement. 22 00:00:57,002 --> 00:01:00,001 In the United States, the Library of Congress administers 23 00:01:00,001 --> 00:01:02,005 the copyright program through the United States 24 00:01:02,005 --> 00:01:04,003 Copyright Office. 25 00:01:04,003 --> 00:01:06,008 The length of copyright protection varies widely 26 00:01:06,008 --> 00:01:08,009 according to the country of registration, 27 00:01:08,009 --> 00:01:11,006 the type of work, and whether the author is 28 00:01:11,006 --> 00:01:14,000 an individual or a corporation. 29 00:01:14,000 --> 00:01:17,001 In all cases, it is a very long time. 30 00:01:17,001 --> 00:01:19,009 For example, if you as an individual create 31 00:01:19,009 --> 00:01:22,007 a new work today, the copyright protection 32 00:01:22,007 --> 00:01:25,000 for that work will last for 70 years 33 00:01:25,000 --> 00:01:26,008 beyond your death. 34 00:01:26,008 --> 00:01:29,004 Once a copyright expires, work moves into 35 00:01:29,004 --> 00:01:32,007 the public domain and may be used freely by anyone 36 00:01:32,007 --> 00:01:35,009 without requiring licensing or permission. 37 00:01:35,009 --> 00:01:40,003 Copyrights are denoted using the circle C symbol shown here. 38 00:01:40,003 --> 00:01:42,005 Trademarks are used to protect the words 39 00:01:42,005 --> 00:01:46,005 and symbols used to identify products and services. 40 00:01:46,005 --> 00:01:48,008 Information protected by trademark includes 41 00:01:48,008 --> 00:01:52,003 brand names, logos, and slogans. 42 00:01:52,003 --> 00:01:55,000 The owners of trademarks must register their marks 43 00:01:55,000 --> 00:01:57,007 with the government to achieve full protection. 44 00:01:57,007 --> 00:01:59,006 In the United States, this is handled 45 00:01:59,006 --> 00:02:02,006 through the United States Patent and Trademark Office, 46 00:02:02,006 --> 00:02:05,000 a division of the Market of Commerce. 47 00:02:05,000 --> 00:02:07,003 Trademarks may last indefinitely, 48 00:02:07,003 --> 00:02:10,009 but the registration must be renewed every 10 years. 49 00:02:10,009 --> 00:02:13,004 Trademarks are only valid as long as they are 50 00:02:13,004 --> 00:02:15,004 actively being used. 51 00:02:15,004 --> 00:02:18,006 If an organization stops using a trademark in commerce, 52 00:02:18,006 --> 00:02:20,005 they are said to have abandoned the trademark 53 00:02:20,005 --> 00:02:23,002 after five years of non use. 54 00:02:23,002 --> 00:02:25,007 Trademarks are denoted using the superscript 55 00:02:25,007 --> 00:02:27,009 TM symbol shown here. 56 00:02:27,009 --> 00:02:29,009 Once they are granted registration status 57 00:02:29,009 --> 00:02:32,007 by the government, trademarks may be denoted using 58 00:02:32,007 --> 00:02:36,003 the circle R symbol for registered trademarks. 59 00:02:36,003 --> 00:02:39,003 Patents protect inventions, providing the inventor 60 00:02:39,003 --> 00:02:43,001 with exclusive use of their invention for a period of time. 61 00:02:43,001 --> 00:02:46,001 The purpose of patents is to stimulate invention 62 00:02:46,001 --> 00:02:49,000 by ensuring inventors that others will not simply copy 63 00:02:49,000 --> 00:02:51,003 their ideas in the market place. 64 00:02:51,003 --> 00:02:53,000 In order to be granted a patent, 65 00:02:53,000 --> 00:02:55,000 an inventor must demonstrate that his 66 00:02:55,000 --> 00:02:58,000 or her idea meets three criteria. 67 00:02:58,000 --> 00:03:00,007 First, the invention must be novel, 68 00:03:00,007 --> 00:03:03,001 meaning that it is a new idea that nobody has 69 00:03:03,001 --> 00:03:04,007 thought of in the past. 70 00:03:04,007 --> 00:03:07,001 Second, the invention must be useful, 71 00:03:07,001 --> 00:03:10,001 meaning that it provides some benefit to someone 72 00:03:10,001 --> 00:03:13,006 and that it is actually possible to use the invention. 73 00:03:13,006 --> 00:03:16,003 And finally, the invention must be nonobvious, 74 00:03:16,003 --> 00:03:19,005 meaning that there is some inventive work involved. 75 00:03:19,005 --> 00:03:23,000 Once granted, a patent generally lasts for 20 years 76 00:03:23,000 --> 00:03:25,001 beyond the patent filing date. 77 00:03:25,001 --> 00:03:27,000 But this may be extended if there are 78 00:03:27,000 --> 00:03:29,007 governmental delays in issuing the patent. 79 00:03:29,007 --> 00:03:32,003 One of the major drawbacks to patents is that 80 00:03:32,003 --> 00:03:34,009 they require public disclosure of the invention 81 00:03:34,009 --> 00:03:36,009 in the patent application. 82 00:03:36,009 --> 00:03:39,004 The inventor must clearly describe to the world 83 00:03:39,004 --> 00:03:42,006 what his or her invention is and how it works. 84 00:03:42,006 --> 00:03:45,004 When the patent expires, anyone is free 85 00:03:45,004 --> 00:03:47,002 to use the invention. 86 00:03:47,002 --> 00:03:49,003 In cases where an inventor does not want 87 00:03:49,003 --> 00:03:52,005 to make an invention public, the organization may choose 88 00:03:52,005 --> 00:03:55,002 to pursue trade secret protection. 89 00:03:55,002 --> 00:03:57,009 With a trade secret, the owner simply doesn't tell 90 00:03:57,009 --> 00:04:01,003 anyone about the invention and keeps the details secret. 91 00:04:01,003 --> 00:04:04,006 As long as the organization is able to protect the secret, 92 00:04:04,006 --> 00:04:07,005 it enjoys the exclusive use of the invention. 93 00:04:07,005 --> 00:04:09,006 The downside to this approach is that 94 00:04:09,006 --> 00:04:12,004 if someone else does discover how an invention works, 95 00:04:12,004 --> 00:04:15,006 they are free to use it without any legal repercussions.